Platforms like Squarespace have become a very popular option for website management, but the old saying ”you get what you pay for” still rings true. You might save a few bucks at first, but soon thereafter you will start to realize the platform’s shortcomings.
In the age of the Internet, one of the most important things you can do for your business is stand out. You need to highlight why you are different from competitors in your industry, because that is how you persuade people to do business with you! Platforms like Squarespace allow you to choose templates, and while easy, they offer very little control over design and functionality. How can you highlight the differences that make your business great with someone elses website?
Another problem is that these sites are proprietary, meaning youll need to rely on their hosting services for as long as you use the site you build with them. So, what happens if your site starts getting a lot of traffic and you want to move to a hosting platform to better support the traffic? Sorry, youre not allowed to bring that site with you.
In the end, it does not matter how many of these build-it-yourself websites there are. Hiring a web developer to do the job right is still the best way to go. You’ll be able to get a site that is custom made to fit your needs and, in most cases, you will have full control over where your site is hosted and how it is managed because you will actually own the site you paid money for.